The influence of program context intensity: an examination of television advertising during war news article in journal of current issues and research in advertising 32(2) may 2012 with 16 reads. A contextual framework for studying the influence of television viewing on family interactions was described family interactions in this context are hypothesized to vary as a function of program salience for each family member salience is determined by a combination of person and context variables . In the last five decades or so, the media and its influence on the societies, has grown exponentially with the advance of technology first there was the telegraph and the post offices, then the radio, the newspaper, magazines, television and now the internet and the new media including palmtops, cell phones etc. Effects of advertising on teen body image there are many other things that influence our body image: parenting, education, intimate relationships, and so on .
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